You built your program to help founders win.

Your program gives founders opportunity. SOL helps them make more of it.

You bring the curriculum, mentors, network, community, introductions, and expertise.

SOL gives every founder a strategist who can go deeper with them individually.

• Before the pitch.
• After the workshop.
• When the business model isn’t making sense.
• When an investor asks the question they can’t answer.
• When they need to rethink who they’re serving.
• When the opportunity finally arrives.

More strategy around every founder. More value from the program you already built.

Give every founder more support without adding more staff hours.

Coaches and mentors can only be in so many places at once.

SOL gives founders somewhere to keep working throughout the program, from early positioning to investor prep and final pitch practice.

Programs get more consistent preparation, stronger communication, clearer progress, and a way to extend support across the cohort.

SOL helps more founders get the kind of individualized support that is usually limited to one-on-one coaching.

It goes much deeper than the pitch.

A great pitch starts long before the slides.

SOL works with founders on the strategic layers underneath what they’re building:

• The problem.
• The value proposition.
• The customer.
• The business model.
• Positioning.
• Differentiation.
• The founder’s own human capabilities and why they’re uniquely positioned to build it.
• The questions they haven’t thought to ask yet.

Get the strategy right. Then make the story impossible to miss.

Then get ready for the room.

SOL includes dedicated pitch-competition experiences built for different formats.

Founders can build, sharpen, and practice for the actual time and context they’re walking into.

Not a generic pitch. The right pitch for the room.

And practice until they can own it.

Knowing what to say isn’t the same as being ready to say it.

SOL helps founders work through the hard questions, pressure-test their thinking, practice their delivery, and sharpen what isn’t landing.

Call SOL when you’re ready and work through it.

The room may be tomorrow. SOL is there tonight.

Built across very different rooms.

The methodology behind SOL wasn’t built for one kind of founder.

It has been shaped through direct work across the entrepreneurial spectrum, from founders in refugee camps to Silicon Valley, from nonprofit and social-enterprise leaders to early-stage founders and leaders of more established companies.

That work has also reached founders through institutions including Cal Poly.

5,000+ direct 1:1 · 38 countries · $40 Billion Question™

Different founders. Different ventures. Different rooms. The strategy has to work across all of them.

One cohort. Every founder gets their own SOL.

Every founder is building something different.

So every founder gets an individualized experience.

They start in WhatsApp. SOL learns their context and stays with them as the questions, strategy, pitch, and business evolve.

Personal to one. Practical across the cohort.

Your founders get SOL. You get better visibility into outcomes.

Programs can add reporting across the cohort.

Activation. Engagement. Strategy. Practice. Pitch preparation. Opportunities. Funding. Outcomes.

See how founders are using the support and what happens afterward.

Better support for founders. Better evidence of your program’s impact.

Years of doing this one founder at a time. Now built to scale.

Behind SOL is the $40 Billion Question™, a proprietary methodology refined through direct work with more than 5,000 people.

SOL goes beneath the pitch to understand how a founder thinks, solves problems, and creates value, then helps put that intelligence to work in the venture they’re building and the rooms they need to win.

And eventually, opportunity can find them too.

Today, SOL helps founders build the strategy, position the value, prepare, practice, and pursue.

Next comes matching.

Funding. Grants. Customers. Programs. Partnerships. Opportunities.

Matching is in development.